Marketing is the essence of what I do, be it marketing strategies, managing online advertising and pay per click campaigns or building web based tools and assets to deliver online marketing.

My primary philosophy for effective online marketing is to make it personal – think about the end user, about their needs, their objections and desires. Care about people and they will care about what you have to say. I try to apply this philosophy to all that I do – it certainly makes the job harder in many cases, but get it right and the rewards are tremendous.

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Just a small selection of companies I have worked for on projects that involved development or management of digital marketing campaigns.